By Aaron Decker
There is no doubt about it. Energy drinks have soared in popularity all across the globe. Since the first of these drink first hit the market, the choices have grown. Hundreds of companies have jumped in and tried to capitalize on this type of product. And they are all doing their best to promote theirs to the main shelf locations. So how can consumers decipher it all and decide which one is for you? Here we will look at what really makes the best energy drink. To put it another way, let's find out which gets you the best for your dollar.
What make these drinks different from other types of beverages are the ingredients. At first glance, this may sound obvious. But think about how many soft drinks contain loads of sugar. We know that sugar provides a burst of energy. So, why would a can of soda not be considered an energy drink?
The best energy drinks do not rely heavily on sugar. In fact, some of them do not have any sugar in them at all. Good ones include ingredients that increase muscle endurance and mental activity. To achieve this, manufacturers add caffeine, taurine, guarana and B vitamins to sucrose and glucose.
There is one company that does all this but also more. The makers of Crave Energy Drink add both hoodia which has been shown to curb appetite and green tea which has been shown to boost metabolism without raising heart rate. This drink does not contain an abundance of sugar. One serving, 16 ounces, contains only 9 calories. That's great news for people who are watching calories.
No matter how terrific the formula is for a drink, if it tastes disgusting, consumers will turn elsewhere. A lot of drinks have done poorly in sales because the flavor is simply not good. Even the best known drinks have lost consumers who have been put off by the flavor. Crave has gotten great feedback on its taste, a cool lime offering. There are also a few other advantages that we will discover later.
Energizing drinks typically cost more than other beverages such as colas. This is not really a huge surprise when you consider the additional value provided. But for people who like to have these drinks every day, the cost can really add up. College students, for example, are generally into these drinks but are usually on a budget. The usual price is $2.99 per serving. Crave, on the other hand, comes in at just $.75 per serving.
So what were those other advantages we mentioned earlier? Well, for starters it is transportable. It is a mix that comes in a packet. It can easily go wherever you go, right in your pocket. Plus, since you add it to water, you can determine whether to make it a carbonated beverage or a noncarbonated one.
Like most products, the ones that are considered the best are those that are heavily marketed and advertised. Crave could be the nonconformist of the bunch.
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